Marketing Support

Marketing Support

Strengthen your Market Plan and Presence
GE consultants can assist you in analyzing market trends, identifying referring physician needs and referral patterns, and developing marketing plans. We can also provide press and marketing materials to help you communicate with local media, referring physicians, patients and the community you serve.

Highlights

Press Kits

Press Kits

Your acquisition of a GE Healthcare device can generate considerable interest in your community. Our press kits are created to assist you in capitalizing on this interest and help you reach out to local new media and announce the availability of your new system. After your purchase, GE press kits can be obtained. Contact your GE Sales Representative for more information.

Press Kits Contain:

  • Sample press release.
  • Product fact sheet.
  • Referring physician cover letter.
  • Equipment photography & clinical images.
  • Sample patient photography consent form.
  • …And downloadable copies of all the above materials.

Market Assessment and Plan

Market Assessment and Plan

A comprehensive market assessment and marketing plan strategy development designed to grow outpatient imaging volume. Includes 5-year demographic/ modality projections, modality saturation analysis, extensive referring physician interviews and analysis, and detailed competitor impact analysis. In addition, best practice market development strategies are tailored to meet each client's unique market and competitive demands. Action plan development and 6 month follow-up with client is included. A Market Assessment and Plan is available for purchase, please contact your GE Sales Representative for more information.

Market Analysis

Market Analysis

GE has the resources to assist you with assessing your market and building a solid business plan.

Highlights

JumpStart Marketing Kits

JumpStart Marketing Kits

To reach out to referring physicians, patients and consumers with a broad based marketing program, GE’s JumpStart Marketing kits provide tools to immediately start marketing your services, eliminating weeks of development time and the cost to generate creative materials.

Jump Start Marketing Kits available for purchase:

  • Discovery LS
  • Discovery ST
  • *Infinity Hawkeye
  • Innova 2000
  • Innova 4100
  • LightSpeed 16
  • *LightSpeed QX/i
  • *LightSpeed Plus
  • *LightSpeed Ultra
  • *PET Advantages
  • Prodigy Vision BMD
  • Senographe 2000D
  • Signa OpenSpeed
  • Signa Ovation
  • Signa Excite
  • Signa Infinity
  • Signa TwinSpeed
  • Voluson 4D U/S